1998 Chicago Bulls NBA National Basketball World Championship Ring
The 1998 NBA Finals was the championship round of the 1998 playoffs of the National Basketball Association (NBA) and the conclusion of the 1997–98 NBA season. The Eastern Conference champion Chicago Bulls played against the Western Conference champion Utah Jazz, with the Jazz holding home-court advantage with the first 2 games in Salt Lake City. In a repeat of the previous year's Finals, the Bulls won the series 4 games to 2 for their third consecutive NBA title and their sixth in eight seasons. Michael Jordan was voted the NBA Finals MVP of the series (he also had won the award the last five times the Bulls won the Finals: 1991, 1992, 1993, 1996, and 1997). This would be his sixth NBA championship and sixth Finals MVP award in six full basketball seasons. Until 2014, it was the last consecutive Finals rematch between two teams.
The 1998 Finals garnered the highest Nielsen TV ratings in NBA history at 18.7, and even surpassed the Nielsen ratings for the 1998 World Series, marking the first time the NBA had a higher rating in its championship round than of Major League Baseball's championship round.
The 1998 NBA season documentary "Unforgettabulls" was the first of five narrated by Will Lyman through NBA Entertainment, which recaps the entire Bulls' season. Rick Telander narrates on the opening credits. Marv Albert narrates the timeline of Michael Jordan's career with the Bulls.